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What Every Entrepreneur Can Learn From Successful Grocery Delivery Business Models

by Olufisayo
Grocery Delivery Business Models

Did you notice anything different about the way grocery stores did business during the COVID-19 quarantine? Do you think any of it is here to stay?

On-demand, contactless grocery delivery business may be a new development, but it could also be here to stay. Many folks discovered they liked the convenience of delivery options. 

You may, for example, have begun getting your groceries delivered to avoid germs. Yet the relief of not having to push a heavy cart through the store or help with bagging during checkout may leave you hoping to never have to shop for your family by yourself again.

And grocery stores may not be the only ones changing their models. Everyone from clothing store owners to pet groomers is learning how to take their business directly to their customer’s homes. 

What can we learn from the grocery industry?

Let’s take a look.

1. How It Works

Grocery delivery was necessary for some during the quarantine. Older people, for example, or those with compromised immune systems may have found it to be life-saving.

Some larger grocery store chains have been doing some form of pickup and delivery for years. These options may cost consumers a few extra dollars, but they are well worth it to some.

Using these suppliers, for example, you can choose your items online and view specials at the same time. You may even be able to enter coupon numbers.

For example, how does Kroger pickup work? You can view your ads online, use your coupons, and choose a pickup time. The customer does not need to leave their car at all.

Some smaller, local stores may simply allow customers to send an email listing the products they are looking for. They can either pick them up in the store or have them delivered for a small extra fee.

The disadvantage of this model is that customers can’t click on the photos of what why are buying, so they may not always get exactly what they are asking for. The advantage, of course, is the convenience of friendly, local delivery and personalized service.

Still, other services allow you to choose items from different local grocery stores, and they are delivered to you that day. The fee you’ll pay for these services as they compare to those of other companies will depend upon your unique needs as an individual or family. Shop around for the best price.

2. Delivery and Other Businesses

Before the quarantine, retail businesses usually operated in one of two ways. You could either visit the store and purchase what you wanted, or you could pick something out online and have it shipped to your house.

Necessity, however, required that local businesses get creative with their models. A boutique owner, for example, may allow a customer to view merchandise online and then deliver it personally to her home. Restaurant owners may create a curbside cocktail station where customers can drive up on the weekends and get a treat to take home.

Many of these options have become popular and could be here to stay. Retail delivery, for example, creates an excellent rapport between customers and business owners. And the ability to view several items in person before purchasing is a service some consumers will pay top dollar for.

Allowing customers to purchase items online and pick up in the store is also an option that many overlooked before it became necessary.

Now, however, consumers have discovered its advantages. They can, for example, view a variety of items online without having to spend time walking through the store to find what they’re looking for. They won’t have to pay for shipping costs and can pick up the item right away instead of waiting for delivery.

Business owners have discovered the benefits of this model as well. There are, for example, a decreased number of returns because customers can view the items in person before taking them home.

3. The Benefits of Shop-from-Home Options

In order to compete in an ever-changing marketplace, many retailers and restauranteurs have discovered the necessity of in-home delivery and pickup and delivery options.

In an increasingly busy world where customers are working from home while juggling family and home maintenance, this development could be here to stay.

Curbside pickup does more than protecting the health of both employees and customers. It helps businesses save money by using up existing inventory, and it helps the environment by reducing the number of materials used for packaging and shipping.

Your staff’s time can also be used more effectively. Instead of folding already neat items, for example, they may shop for items and organize them for customer pickup. They can also greet curbside customers and encourage them to check their purchases to make sure they’re happy.

Customers are often more willing to pay full price for items if they don’t have to deal with the inconvenience of searching for them in the store or visiting other locations if you’re out of stock.

Curbside pickup and delivery are more than just a new way to get your milk and bread. It could change the way small businesses serve their customers for years to come.

What We Can Learn from the Grocery Delivery Business

Happy customers, productive employees, and a more profitable business are excellent advantages of delivery and curbside pickup models. Necessity has changed both the grocery delivery business and the consumer landscape during a pubic health emergency.

For more advice for entrepreneurs, read our blog today.

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