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Importance of Location When Setting Up a Business: What You Must Know

by Olufisayo
Importance of Location When Setting Up a Business

Location is everything when it comes to setting up a successful business.

Good location enables your customers to find you easily. It makes you accessible to existing and potential customers. Good location advertises you to future customers and brings you closer to local customers. The potential success of your business depends largely on how a number of people can reach and relate with your business: customers, suppliers, and employees.

There is something however you must know first: let your plan for a business setup go hand-in-hand with a search for an appropriate setup location.

Importance of Location When Setting Up a Business

Good Business Location Makes the Battle of Succeeding Half-Won

Regardless of the kinds of physical space you desire for a business location – industrial, office, retail, yard, studio, workshops, trade, and residential – the plan for an appropriate location must go together with the plan for a business. Citing your business close to customers, suppliers and employees sets you up for success faster than what other factors can achieve. It does not matter whether you own or rented the space, good location makes the battle half-won.

Whether you are setting up a business location in London or setting up shop in london anywhere else in the world, http://www.pallmallestates.co.uk/london will help give instant visibility to the world around you is determined by your location. To get this in proper perspective, let us compare the positive and negative impacts of bad business neighbourhood on your business enterprise.

Benefits of Setting up Your Business in a Profitable Neighbourhood

  • It makes you easily reacheable and accessible to customers
  • It makes your business visible even to those not searching for you
  • It places you closer to product suppliers and other agents/drivers of business
  • It places you a step ahead of competitors
  • It saves overhead costs – advertising, transportation, logistics, etc.
  • It makes it easier for employees and staff to work in your business

Disadvantages of Citing Your Business in a Bad Location

  • It kills businesses by driving customers away
  • It raises overhead costs for logistics
  • It makes your rivals the better choice to potential customers
  • It creates unnecessary stress for staff and employees
  • It makes it harder for suppliers and interested dealers to reach you
  • It undermines every initiative for targeted business growths

To Rent or To Own a Business Location, Which Is Preferrable?

Almost everyone prefers to own a choice business property in a choice business location, but this may not always be possible. And where possible, limited resources and scarce finances may make it impossible. Then the next best option for a new startup is to rent the required space or property at a choicy location that trumps all other factors. So while it is preferrable to own a business location, renting or leasing one may be the only choice possible in many given instances.

A good location will make a business pay for itself. But it is not always easy to acquire the most profitable business location by oneself. You need the help of registered real estate agents and property brokers to get the desired choicy location for your business. Just tell them the kind of space you want and the kind of business you intend to set up, then you’d be amazed at the business locations they will pull up to meet your needs.

There are hundreds of trusted and reliable real estate brokers in every major city, but if you are in London then you might think of contacting Pall Mall Estates for help.

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